Since the Lingong Volvo cooperation, internationalization has become an important strategy for the development of temping. In recent years, Lingong product technology continues to innovate, and constantly enrich the product line, market competition and corporate strength has greatly improved, further improve customer satisfaction. Its fist product loading machine successfully launched energy-saving products, and in the short term sales over a million become industry leading enterprise in. After the upgrade, the second generation products after the successful launch and lead the industry pioneer for energy saving.
This year, temporary loading machine export growth industry ranked first, become China loading machine exports the first brand 2010 onwards, temporary in the Volvo financial and technical support, successfully entered the field of excavator, this year 2 million excavator project started construction, and will put. In October, Lingong sales success exceeded 10 billion, enterprises to enter the new period of historical development.
On this basis, Shandong Lingong company began to carry out a comprehensive brand marketing, since the beginning of last year, through the landing CCTV and sponsorship of the super, naming railway series of generous, creating a industry's new marketing mode, realize the diversified brand marketing of the road, greatly enhance the brand influence, promote the Lingong rapid rise, began efforts to build international brands.
Shandong Lingong company, is China Construction machinery industry well-known enterprises, Phoenix is to enjoy high reputation in the international multinational media group. The cooperation between the two sides is undoubtedly powerful alliances, Shandong Lingong will help Phoenix's global resources and markets, to further explore the international market, enhance the brand visibility and reputation, to accelerate the internationalization process of the temporary workers. The cooperation, the brand construction of Shandong Lingong added splendid a pen, once again leading the industry brand marketing.
