A comprehensive marketing event with the theme of “Summer Resort, Livable Yantai” was held in Beijing on April 26. Xu Shaoning, director of the Publicity Department of Yantai attended the meeting and delivered a speech.
As one of the first 14 coastal opening-up cities in China, Yantai is also a key city in the “Belt and Road Initiatives” and a forefront city in the construction of China-South Korea Free Trade Area. It is the only international wine city in Asia. The city has win titles including "United Nation Habitat Award", "China Gold Medal City for Investment Environment", "The Best Summer Resort", and "The Best Leisure City ". However, the most impressive of Yantai is its beautiful environment, scenic seaside with blue skies, mild climate and abundant resources.
Yantai plans to foster itself a city with remarkable superiorities in tourism, living environment and entrepreneurship in three years by taking advantage of all kinds of forces and integrating various resources, according to Xu Shaoning, director of the Publicity Department of Yantai. It will make great efforts to improve Yantai’s influence at home and abroad to attract more people to travel to Yantai, settle in Yantai and start business in Yantai.
Yantai and Beijing have established a good cooperative relationship in tourism, trade and investment in recent years. Promotional videos and advertisements promoted Yantai as "Summer Resort, Livable Yantai", "Wonderland with Mountains and Seas, Capital of Wine", and "Choosing Yantai to Achieve a Bright Future" have been launched in Beijing recently. Panels have also been put on display at the exit of Beijing Railway South Station as well as on Beijing’s key bus routes.