On the afternoon of November 20th, the 11th Linyi International Trade and Logistics Expo and the 2020 Autumn Commodities Fair came to an end. This expo was held under strict implementation of epidemic prevention and control standards. There were 1,500 international standard booths and an exhibition area of 41,000 square meters. The product categories covered household daily necessities, plastic products, ceramic products, glass products, bamboo and wood products, cleaning products, Small commodities such as disposable products. The three-day exhibition attracted a total of 1067 exhibitors and 46,000 visitors, including 37,000 professional buyers. The trade volume of the exhibition site was 820 million yuan.
This exhibition is co-sponsored by China Business Federation, China Transportation Association, and China Department Store Business Association, and undertaken by Shandong Huomantang International Exhibition Co., Ltd. The market-oriented exhibition of this year's exhibition is more distinct and the participation of enterprises is extremely high. Since this exhibition, the government has withdrawn from undertaking and changed to undertaking by enterprises, which conforms to the laws and changes of the development of the exhibition market. The market-oriented exhibition is more distinct, the form of exhibition is more flexible, and exhibitors are more motivated.
At the same time, the Expo held the 2020 China (Linyi) Department Store Industry Development Summit Forum, the National Logistics Hub City Construction Seminar, and the Second Council (Expanded) Meeting of the Eighth China Department Store Business Association. The national industry association served as The organizer invited experts and scholars to discuss innovation and development together with enterprises. They discussed and shared topics such as the construction of logistics hubs to help the transformation and upgrading of shopping malls, the prospects of the small commodity industry in the context of global epidemic prevention, and conducted in-depth discussions on hot topics. The development points out the direction and provides strong support for the research and development of new products, new services and new technologies.
It is understood that during the exhibition, the participation of local enterprises increased and the product range was more comprehensive. 90% of the companies participating in this exhibition are production-oriented companies, and local companies in Linyi account for 65%. Through the exhibition, the participating production enterprises changed from the traditional marketing model of front shop and back factory to the model of production enterprise + market merchant + live e-commerce + foreign trade exporter, opening up multiple sales channels. In addition, the special decoration occupancy rate of this exhibition has reached 60%. This is the exhibition with the highest special decoration occupancy rate in recent years. It provides enterprises with a richer design style and a stronger participation atmosphere with personalized elements.
"The online Shopping Mall" made its debut at this exhibition and became another highlight of this exhibition. The platform provides online communication, product promotion, website construction, procurement opportunities, and brand promotion platforms for commodity companies of all sizes to achieve supply and demand, one-stop service, and promote the development of the small commodity industry. It is understood that at present, more than 1,500 merchants have settled on the platform, and the PC terminal and APP of the mall are simultaneously online, opening up a new model of online + offline simultaneous exhibition. In addition, this year's Expo will carry out online live broadcast activities through online Expo live broadcasts, online delivery of goods, and hosts taking you to the exhibition to further expand the spillover effect of the Expo and allow more companies to join hands in the "Gathering Expo". Practically "enjoy the opportunity."
In order to increase the participation of buyers in the exhibition, the "bus model" was used in this exhibition, and more than 160 buses were organized to welcome professional buyers from all over the country to participate in the exhibition. "Big invitation" guarantees the quantity and quality of buyers. The executive party of the exhibition and the public security, transportation, power supply, health and other departments jointly studied and formulated various plans to ensure the safe and smooth holding of the exhibition.
"Three days of business fair, permanent business situation", 2021 Linyi Spring Commodity Fair will be held from May 18 to 20, 2021, the 12th Linyi International Trade and Logistics Expo and 2021 Autumn Commodity Fair will be held in 2021 Held from November 18th to 20th.
