How will the foreign trade industry go in 2022?

Sea freight is sky-high, and it is difficult to find a space; material costs are rising all the way, and the validity period of quotations has been shortened again and again; power cuts and production cuts in the fourth quarter... The foreign trade people in 2021 have experienced the most difficult year, and also the most painful year!

With the end of the Spring Festival holiday, all walks of life have resumed work one after another, and the whole society has resumed operation. After a short rest, foreign trade people still have to face the difficulties and continue to "cross the robbery". Following the magical 2021, what will happen to the foreign trade industry in 2022, what will be the development trend of foreign trade, and what opportunities and challenges will we usher in? ?

01

The scale of foreign import and export trade will increase steadily in 2021
According to customs data, in the first quarter of 2021, the total value of my country's import and export of goods trade decreased slightly, and then in the next three quarters, it showed a steady increase. Among them, exports were 21.73 trillion yuan, an increase of 21.2%; imports were 17.37 trillion yuan. , an increase of 21.5%. The annual import and export of goods reached 39.1 trillion yuan, exceeding US$6 trillion for the first time, an increase of 21.4%, and the monthly growth rate repeatedly exceeded expectations, becoming a major bright spot in economic operation.

As countries respond to the epidemic and promote economic recovery, the competition for attracting investment will become more and more fierce, and my country is still facing a relatively severe situation of attracting investment. "However, we must see that China's economic recovery has a good momentum, continuously expands opening up, optimizes the business environment, and has comprehensive competitive advantages in terms of market size and industrial support." Zhang Jianping, director of the Regional Economic Cooperation Research Center of the Ministry of Commerce Research Institute, said.

02

Policies take action to stabilize foreign trade

There are at least three uncertain factors in the current foreign trade:

First, the new crown epidemic is still raging this year, and mutant strains are emerging one after another, and the epidemic prevention situation is still severe;

Second, the monetary policy of the Federal Reserve has changed, and foreign trade demand may decline;

Third, the global commodity prices remained high and export profits declined.

based on today's reality, relevant state departments have already taken the lead and formulated a new policy of "stabilizing foreign trade". Li Xingqian, director of the Department of Foreign Trade of the Ministry of Commerce, said in his speech that 2022 is the "Year of Foreign Trade Consolidation and Improvement", and the Ministry of Commerce will implement four actions:

Cross-cycle adjustment and stabilization of foreign trade actions. Fully release the policy effect, further enhance the role of export credit insurance, earnestly do a good job in credit issuance in the field of foreign trade, and enhance the ability of enterprises to deal with exchange rate risks. Further improve the level of trade facilitation, and effectively relieve the difficulties of enterprises.

Market diversification action. Give full play to the role of the unimpeded trade working group, make good use of the free trade agreements that have been negotiated and signed, and successfully hold major exhibitions such as the Canton Fair, the China International import Expo, and the Service Trade Fair, and guide enterprises to consolidate traditional markets and develop emerging markets.

Actions to unblock the foreign trade supply chain. Cultivate various platforms and carriers such as national processing trade industrial parks, import trade promotion innovation demonstration zones, and foreign trade transformation and upgrading bases, and continue to promote smooth logistics and settlement.

Foreign trade innovation and quality improvement action. Give full play to the leading role of cross-border e-commerce, overseas warehouses and other new formats and models, build a digital pilot area for global trade, and promote the healthy development of green trade.

03
Grasp the hotspots and make arrangements in advance to face 2022

1. metaverse

2021 is the first year of the metaverse, why is the metaverse so hot?

The metaverse began with the concepts of "metaverse" and "Avatar" mentioned in the foreign science fiction work "Avalanche" in 1992. People can have their own virtual avatars in the "metaverse", and this virtual world is called "metaverse".

The rise of the metaverse will definitely drive a series of surrounding industries. After all, the transformation of parallel worlds requires more builders, software, services, security, games, peripherals, and more. Maybe it will become the next explosion point of global e-commerce.


2. TIKTOK

Tiktok is one of the most successful cases of Chinese companies' domestic application expansion in the world. Short video/live streaming has helped the rapid development of new e-commerce industries during the epidemic. Information transmission has entered a high-speed and efficient era, while live streaming and short video delivery have It will be unstoppable to become the next traffic outlet. In the context of Amazon's banning tide, both merchants and traffic need an outlet, so Tiktok will be your regret medicine for missing domestic short video/live streaming! The short video + live streaming mode has a relatively complete reference model in China. Idea, novelty and personalization, personal IP will be the general trend of cross-border e-commerce in the future, and the input-output ratio of obtaining traffic is higher. A must fight!

3. Carbon Neutral

In recent years, topics such as new energy and environmental protection have been hot topics of discussion, driving a number of new energy industries. The most familiar one is Tesla. In addition to the stock market, there is also a carbon neutral trading market. Energy saving and emission reduction will become a national priority. Key support objects. In addition to the electricity industry, you can also learn about hydrogen energy and other industries. my country has pledged to achieve carbon peaking in 2030 and carbon neutrality in 2060. This is the general direction that has been set.

Under this trend, our foreign trade enterprises can no longer just focus on receiving orders. We must pay attention to the production plan and related policies of the factory, and we must take into account which province the order should be produced in, wher the upstream suppliers are located, and the situation of competitors. . In addition, foreign trade people should pay attention to changes in coal prices and electricity prices, which are directly related to production costs.

4. FOBGOODS

In 2022, the main battlefield of B-end merchants, with the rise of cross-border new retail such as Tiktok, Amazon, Shopee, RCEP, etc., the traditional B2B business model will inevitably be optimized, but it is difficult to obtain B-end merchants for single product sales and traffic sales. With the support of , B-end merchants need to find a new way out!

FOBGOODS will lay out business information display in 2022, not only product information flow sales, as long as you are related to foreign trade, you can participate in it: factories, brands, logistics, and services will all be made in China, and Chinese brands will do their best to go overseas! And FOBGOODS will combine the cooperation model of Tiktok merchants, so it must not only be supported by the source of goods.

5. RCEP
RCEP is currently the largest free trade agreement in the world. RCEP is a modern, comprehensive, high-quality and reciprocal large-scale regional free trade agreement. All 15 parties have committed to lower tariffs, open markets and reduce standard barriers. According to statistics, this region is one of the power sources of the global manufacturing industry, accounting for 50% of the global manufacturing output, including 50% of the global automobile production and 70% of the electronic product production; the completion of the RCEP free trade zone means that the global about one-third of the economy will form a large integrated market. In this agreement, my country and Japan have newly established free trade relations, and the ratio of zero tariffs to each other has reached 25% and 57% respectively. A large number of immediate zero-tariff products will bring opportunities for trade development. It will be another booster for the cross-border industry!

Driven by the two major events of the Winter Olympics and the "Twenty National Congress", China's foreign trade in 2022 will not only perform well, but also have a window period of one to one and a half years. Macroscopically, 2022 is the first year for China's economy to return to a relatively normal development track after the epidemic. The economy continues to face certain downward pressure. It is expected that my country's total import and export value in the first quarter will likely maintain a double-digit growth rate. In the follow-up, if the global epidemic is under control and the economy recovers, imports and exports may return to normal levels!

With the efforts of national policies and the continuous development of foreign trade people, I believe that in 2022, the foreign trade industry will be able to make progress while maintaining stability, and continue to "ride the wind and waves" to create new achievements!